When it comes to riding in a vehicle, there can be a wide chasm between “safety” and “comfort.”
Sometimes the safest action for a driver to take when another vehicle stops short is to apply the brakes fast and hard. But this sudden deceleration can result in an uncomfortable jerk forward for the driver’s passengers.
With rigorous and nonnegotiable safety standards, robotaxi companies like Motional are confident their autonomous vehicles will safely deliver passengers from Point A to B. However, there’s an awareness that passengers define ride quality differently.
“Safety is the most important thing. But folks aren’t going to want to ride in the car if it isn’t very comfortable,” said Kristen Tierney, a software engineer at Motional. “If the car stops quickly, and the riders jolt forward, it might be following the rules of the road, but it doesn’t feel safe.”
Tierney is part of the Motional team charged with better understanding what “feels comfortable and safe” to passengers. They are creating new strategies to determine how much a robotaxi should accelerate when a traffic light turns green, or how sharp and fast it should take a turn, for example. Understanding this will help ensure passengers want to take a robotaxi rides again in the future.
“For robotaxis, there’s really no industry-standard on what scenarios or situations matter most to users when it comes to ride quality,” said Eliseo Miranda, a product lead for autonomy. “We’re trying to understand the user experience as it’s related to the actual motion of the vehicle.”
Part of understanding ride quality is learning how sharp of a turn the AV can take before a rider feels uncomfortable. Photo taken at Motional’s Las Vegas testing facility.
Motional has already demonstrated the safety bona fides of its cutting-edge autonomous vehicle technology, driving more than 2 million miles on public roads without an at-fault accident. TUV SUD, one of the world’s leading independent safety assessors of AV technology, provided Motional a first-of-its-kind endorsement to operate with an empty driver’s seat. The vehicles are also programmed to operate safely: they won’t speed, run red lights, or tailgate the vehicle in front of it, for example. And without a human driver, the vehicle can’t be driven while drunk, drowsy, or distracted.
Rider ease-of-use also informed many design choices for the Motional robotaxi, which will use the Hyundai IONIQ 5 as its base. Passenger research helped inform how the vehicle is summoned on ride-hailing apps, how riders start their trip sans driver, and how the interactive display screens work, among other features.
But, ultimately, the Motional team understands that rider comfort depends, in part, on how safe passengers feel while the AV navigates traffic without a human driver behind the wheel.
“You can build the best rider display and design the best vehicle interactions, but the minute the person feels nervous in the car, they won’t ride in it again, they’ll choose the human driver,” said Tristan Dwyer, Motional’s director of user experience.
There can be noticeable differences between the way automated vehicles drive and the way humans do. The driverless vehicles accelerate and decelerate in a more deliberate, steady manner, for example. An AV taking an off-ramp may follow the painted line too closely from a rider’s perspective, resulting in a sudden turn. However, simply writing off these discomforting moments as part of the learning curve that comes with experiencing new technology could impact rider growth.
“Comfort will drive adoption,” said Joanna Barth, a member of the user research team.
Like with any innovative commercial product, Motional’s engineers have been collecting user feedback on ride quality and comfort during test rides. But one challenge has been precisely and reliably identifying the sequence of events that lead to a moment when a passenger feels a ride was uncomfortable.
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