Autonomous Tech Partners Boost Driving

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BrightDrive and, two pioneers in the autonomous vehicle space, have embarked on a strategic partnership aimed at enhancing self-driving technology. This collaboration merges’s innovative machine learning system-on-chip (MLSoC™) with BrightDrive’s robust hardware platform, promising significant advancements in autonomous driving solutions. This partnership not only underscores the commitment of both companies to improve safety and efficiency in transportation but also sets a new benchmark for the scalability of autonomous driving systems.

Key Highlights:

  • Strategic partnership between BrightDrive and
  • Integration of’s MLSoC™ with BrightDrive’s hardware.
  • Aim to enhance safety, efficiency, and scalability in autonomous driving.
  • BrightDrive’s platform supports Level 1 to 5 self-driving applications.
  • focuses on high performance with low power consumption.
  • Live demo scheduled at the Embedded World Conference, April 9 – 11, 2024.

BrightDrive’s Autonomous Driving HW Platform is engineered to cater to a wide spectrum of self-driving applications, spanning Levels 1 through 5. Its remarkable processing capabilities, coupled with high data bandwidth and low power consumption, aim to establish a new industry standard in autonomous vehicle safety and performance. The anticipated delivery of this cutting-edge platform is set for late 2026.

“We are thrilled about our collaboration with,” stated Hossam Yahia, CEO of BrightDrive. The forthcoming A-Sample of their autonomous driving platform is expected to demonstrate unparalleled performance, with further enhancements in sensor integration and compliance with automotive standards on the horizon.’s MLSoC™ platform is designed to excel in computer vision applications, offering an optimal blend of performance and power efficiency. This makes it an essential component for improving perception algorithms in autonomous driving systems. “Our collaboration with BrightDrive demonstrates our commitment to driving innovation in advanced driver assistance,” said Harald Kroeger, head of automotive business at

The synergy between BrightDrive and will be on full display at the Embedded World Conference, where they will present a live demonstration of their sensor fusion technology. This showcase, illustrating the integration of cameras and LIDAR sensors, highlights the seamless collaboration between the two firms.

About BrightDrive: A front-runner in autonomous driving technology, BrightDrive is committed to developing innovative hardware and software solutions for trucks and buses, spanning all levels of self-driving capabilities.

About As a trailblazer in machine learning, delivers a software-centric, purpose-built MLSoC platform, championing effortless deployment and scaling of ML at the edge, with a primary focus on computer vision applications.

Through their strategic partnership, BrightDrive and are set to deliver safer, more efficient, and scalable autonomous driving technologies, marking a significant step forward in the evolution of transportation.

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Self Drive News

Self Drive News is a premier B2B digital resource meticulously curated for industry professionals, stakeholders, and enthusiasts in the rapidly accelerating world of autonomous vehicles. Rooted in innovation and forward-thinking, we deliver insightful, reliable, and up-to-the-minute news, connecting the diverse and dynamic strands of the autonomous vehicle industry under one interactive platform.